Pranav Kumar (Research Scholar). “SUSTAINABLE VISUAL MERCHANDISING AND CONSUMER PURCHASE INTENTIONS: ASSESSING THE ROLE OF ECO-FRIENDLY RETAIL PRACTICES IN CONTEMPORARY RETAIL ENVIRONMENTS”. International Journal of Arts, Commerce & Education, vol. 12, no. 2, July 2024, pp. 1-6, https://avjournals.com/index.php/files/article/view/12.